Yamaha has been confirmed to launch its new product on 24 January, 2017. There is very high possibility that this bike could be Yamaha FZ 200 or FZ 250. Now market is full of reumors because of unrevealed name or any kind of information about upcoming bike.
Why This Product Could Yamaha FZ 200 or FZ 250
From a long time Yamaha was missing this very important segment of 200/250 cc. Every rider who want upgrade from 150 segment or who want entry level sports performer bike, can´t think for Yamaha. Because Yamaha R3 cost more than 3.84 Lakh, and there are very good entry level bikes which cost much cheaper than R3. Some segment leader like RS 200, Duke 200, RC 200, Honda CBR 250 have very good selling graph and reputation in market.
Many Publications are claiming that this could be MT 03. MT 03 was also expected to launch in India early this year. Teaser image by Yamaha is also not enough to predict which bike is to launch on 24 January. But can say this will not a 150cc bike. This would must be a muscular bike with very attractive price range.
Bajaj Dominar already launched on very attractive price range (1.50 Lakh for Dual ABS variant), so Yamaha have to restrict its new product within very idle price range. Yamaha Always gives unmatched performance and superior engineered product to their customers. R15 is the best example for this, many bikes even segment leaders are far behind in terms of engineering and ride quality. It will a challenging task for Yamaha to compete with other in terms of price. May be Yamaha have to change its pricing strategy according to current Indian market.
Competition In Indian Market
If sources are correct and new FZ 200 or FZ 250 is going to launch than itś main rival bike would be KTM Duke 200. KTM Duke is also priced quite aggressively and also known for very good engineering. FZ 200 would have very tough competition from Duke. According to sources later this year a brand new avatar of Duke could be launched by KTM. Its all fix, this new duke will really boom Indian sports bike segment. Yamaha should be prepare for this, this launch really can affect Yamaha sales.
If this bike is going to MT 03 than its rivalry bikes will be Dominar 400, Mahindra Mojo, Duke 390, Royal Enfield in some terms. Because Yamaha missing this segment for a long time, they have to face much challenges tan any other brand. I must say Yamaha always satisfied his customers and this time also will try to match their customer´s expectation. Whether it is Yamaha Fz 200 or 250.